Pocket Gamer launches into Middle East, with PocketGamer.me, the Arabic-language sister site to leading mobile games industry site PocketGamer.biz

Pocket Gamer launches into Middle East, with PocketGamer.me, the Arabic-language sister site to leading mobile games industry site PocketGamer.biz
UK publisher Steel Media Ltd partners with Jordan’s leading game publisher Maysalward to bring industry news and features to the Arabic-language mobile games industry

London and Amman, Wednesday 9th May 2018 – Steel Media Ltd and Maysalward are proud to announce the launch of Pocket Gamer Middle East, a site about and for the Arabic-language mobile games scene.

The two companies today reveal a partnership that will see PocketGamer.mepublished as a sister site to the long-running PocketGamer.biz, the leading b2b mobile games industry site. PocketGamer.me will serve the Middle East and North African mobile gaming community and provide news, features, interviews and analysis about the vibrant international mobile games scene.

Based in Amman, Jordan, the new Arabic-language site will be edited by Boushra Abdalhadi. It will contain a mix of original content created locally, and articles licenced and translated from PocketGamer.biz. In addition, PocketGamer.bizcontent will benefit from its Middle Eastern partner's expertise in that market.

Steel Media launched the Pocket Gamer brand in 2006, first as a consumer-only site covering the nascent mobile and handheld gaming scene. PocketGamer.bizsoon followed, serving the huge international market in mobile games development and publishing. Five years ago, Pocket Gamer Connects launched as an events series for the mobile gaming industry, with conferences being held across the globe, from Vancouver to Bangalore. PocketGamer.biz is edited by Craig Chapple, who will be coordinating with Boushra Abdalhadi to ensure a close working relationship.

Maysalward was the first mobile games publisher in the Middle East and North Africa (MENA) market. It launched in 2003 in Jordan, and now has a number of satellite offices including one in Leamington Spa in the UK. The company not only develops its own games, but also licenses and localises international games for the Middle Eastern audience.

Chris James, founder and CEO of Steel Media Ltd, said: “We’ve been visiting the Middle East and Jordan in particular a fair amount in the last few years, holding our first MENA Big Indie Pitch last October, and am super excited about the potential for the games industry there. Not only did the region represented the world’s fastest revenue growth in the last twelve months (according to NewZoo reports), but there’s a real groundswell of talented studios coming through, thanks in no small part to the activities of people like Nour Khrais and Maysalward with their work on events, the Jordan Gaming Lab and other education initiatives. We really couldn’t have hoped for a better partner and are committed to helping drive games development in the region forward in the next few years.”

Nour Khrais, founder and CEO of Maysalward, said: "Knowledge of, and exposure to, what’s happening in the mobile video gaming space are key to developing a unique product in our competitive world. Getting this in your own language is important for accelerating product growth. To get this right we needed a partner, who can bring the best to the region. This is why we are collaborating with PocketGamer.biz."

For advertising opportunities, please contact chris@steelmedia.co.uk . Please address all MENA enquiries to Nour Khrais at nour@maysalward.com

ABOUT STEEL MEDIA
Steel Media Ltd is a consumer and b2b technology publisher and events company based in the UK. In addition to Pocket Gamer, its portfolio includes PC industry news site PCGamesInsider.biz, plus recent additions InfluencerUpdate.biz and BlockchainGamer.biz. Steel Media Ltd also organises many international events, including the world-renowned Pocket Gamer Connects conference series and the Big Indie Pitch events. The next activity takes place in San Francisco, with both Pocket Gamer Connects and Blockchain Gamer Connects on May 14-15. Tickets are available now from http://www.pgconnects.com/sanfrancisco/


ABOUT MAYSALWARD
Launched in 2003, Jordan-based Maysalward was the first - and is still the most prominent - mobile games development company in the Middle East and North Africa region. Its current portfolio of games includes Dezain, Oddbods Live Coloring (AR) and Magic Painting, as well as trademark card game Trix, Tameeb, and Balot, plus the award-winning Dominoes. The company's mobile games are available on the App Store for iOS devices and Google Play for Android mobile phones and tablets. In 2014, Maysalward expanded its service and began publishing regional indie games and internationally renowned brands. https://www.maysalward.com